NEW CANAAN, Conn., Nov. 14, 2018 /PRNewswire/ — PRAI Beauty, the leader in cruelty-free skin care that supports animal causes, is excited to announce that model, actress and best-selling author, Alana Stewart has been named a brand ambassador and spokesperson for the brand. She will help expand PRAI Beauty’s new skin care offerings including the launch of the 24K ROSE GOLD range which consists of a night serum, ionic neck device and ionic serum and cement PRAI Beauty as the neck expert with their AGELESS Throat & Décolletage Crème, which is the #1 selling neck cream worldwide on home shopping with one sold every 60 seconds.

Cathy Kangas, founder and CEO of PRAI Beauty, the leader in cruelty-free skincare that supports animal causes with Alana Stewart, new PRAI Beauty brand ambassador, model, actress and best-selling author as seen at Solé in New Canaan, CT.

Stewart, an avid animal lover, will promote PRAI Beauty’s Free the Shelters campaign, an initiative to help empty animal shelters and encourage pet adoptions nationwide with over 5,000 animals adopted since its inception in 2017. A rescue dog owner herself, Stewart will spread the word about PRAI Beauty’s mission to help animals in which they also donate a portion of every sale from the brand’s cruelty-free Leaping Bunny and PETA certified skin care range to help support animals. Stewart will also appear on HSN regularly for the brand known globally as a home shopping phenomenon as well as their social media channels to build brand awareness and reach new consumers.

«I enjoy using the PRAI Beauty skin care line. Not only do I see a real difference in my skin and neck, I feel good about using skin care that is cruelty-free and contains the Leaping Bunny and PETA seals. They also give a percentage of proceeds to help animals, which I really appreciate, as I have a dog named Tara, who was rescued from a shelter,» said Stewart.

«I especially love PRAI AGELESS Throat & Décolletage Creme as most women forget about their neck, which is one of the first areas to show aging. At night, I use PRAI 24K ROSE GOLD Wrinkle Repair Night Serum to fill and smooth lines while I sleep when skin is most receptive to repair. Even though I’m no longer in my 20’s, or even my 40’s, I’m more confident than ever and I definitely feel and look younger when using these products.»

«Alana personifies natural looking beauty at any age. We applaud her commitment to using skin care products that are not only efficacious, but also cruelty-free and support animals. Together by educating consumers on the importance of cruelty-free skincare, we hope to raise awareness and shift behavior. We will continue to support emptying animal shelters from coast to coast to encourage pet adoptions until every pet finds a home,» said Cathy Kangas, founder of PRAI Beauty, board member of The Humane Society of the United States and world-renowned animal advocate.

PRAI Beauty is available online at www.hsn.com and www.praibeauty.com.

About PRAI Beauty
PRAI Beauty is the leader in cruelty-free skin care that supports animal causes. Known globally as the neck authority with the #1 selling neck cream in the world, Ageless Throat & Décolletage Crème, with one sold every 60 seconds. This efficacious skin care range delivers results in 7 days and is a home shopping phenomenon. On a mission to help animals, the line is Leaping Bunny and PETA certified with a percentage of sales supporting animal rights. Through PRAI Beauty’s Free the Shelters campaign, over 5,000 animals have been adopted since its inception in 2017 as the brand helps to empty animal shelters nationwide. PRAI is available online at www.hsn.com and www.praibeauty.com.

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SOURCE PRAI Beauty